
Enabling Omni-Channel Commerce
Omni-channel Technologies can provide a fully customizable turnkey solution or specific tools that enhance your current mobile experiences with the omni-channel customer
Features allow you to enhance brand engagement and shopper loyalty, enable client retention and track consumer shopping patterns.
The mobile platform consists of five components which can be implemented together or individually:
Offer application: white label iOS and Android based application that delivers location aware offers and/or information
Web Service APIs: Full suite of APIs that replicate the functionality of the mobile application and allow brands to incorporate features into their own interfaces
Scout Location Service: A combination of services and monitoring devices that provide location specific mobile content indoors and out
Content Management System: Enables targeted content to be pushed to a mobile devices when it enters a predefined geographic zone
Third Party Integrated Applications: Integrate with compliementary apps which enable mobile payments, way-finding, product search and many more
Enable a personalized experience with retail zone-specific offers and messaging. As a consumer moves from zone to zone spanning disparate communication networks (outdoor cellular, GPS/GPRS to indoor Wi-Fi and Bluetooth), the content and functionality on their mobile device changes.
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Drive increased basket size with retail zone-specific offers and up-sell suggestions
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Provide product information or educational videos to help with product selection
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Provide spatial awareness of where items can be found or where the consumer has left an item like their car
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Coupled with profile information, define specific content not generally available to other parties in the same location
The single most significant benefit provided to advertisers, ad agencies, publishers, retailers and loyalty programs is making their content more personalized and aligned with the location where the consumer is located.

Mobile
Make mobile applications more location aware and relevant
